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What’s in it for ME? Fundraising events and lackluster registration – try this
April 5, 2020
A recent fundraiser I attended was disguised as a panel. An engaging, informative, inspiring panel that was such a draw on its own. At the conclusion
Building your Influence with Content Marketing (part 3)
February 8, 2020
Content marketing will not make you great, but it can show people what’s great about you. The trick is knowing what you have to offer
Building your Influence with Content Marketing (part 2)
February 8, 2019
The beauty of content marketing lies in its ability to engage and build rapport. And if you don’t think that’s effective, consider all the singers
Building your Influence with Content Marketing (part 1)
February 7, 2019
Last Sunday I sat down with my wife and two daughters to watch Super Bowl LIII. Uuuuuuugh… In case you missed it, it was the
Hire a German Shepherd
January 18, 2019
Seth Godin thinks you’re better off getting bitten by a dog than hiring a chief marketing officer. I kid you not. He really said that.
